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Market Researcher
Stay ahead with insights into market trends, competitor analysis, and emerging opportunities that give you a competitive advantage.
Responsibilities
Gather and consolidate data on consumers, competitors, and the marketplace into actionable reports and presentations.
Design surveys to uncover prospective customer preferences in alignment with business objectives.
Utilize modern and traditional methods to compile and analyze statistical data.
Conduct valid and reliable SWOT analysis for market research.
Interpret data, create reports, and make informed recommendations.
Employ online market research techniques and
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Qualifications
Bachelor’s degree in Business, Statistics, Marketing, or a related analytical field.
Proven 3+ years experience in Market Research.
Ability to interpret large volumes of data and multitask effectively.
Strong communication and presentation skills.
Proficiency in databases and MS Office.
Acumen in search engines, web analytics, and business research tools.
Familiarity with CRM programs.
Adequate knowledge of data collection methods such as polls, focus groups, and surveys.
Working knowledge of data warehousing, modeling, and mining.
Strong analytical and critical thinking abilities.